06 November 2009

The Power of One

Treehugger reminds us that one person can change the world in this article about Earthwatch.

Also, there's the importance of example. If you reuse a coffee cup, chances are a few people in your office will think about following your example, and someone will likely actually do it. If you let your friends and family know, in a low-key and non-judgmental way, how much lower the environmental impact of chicken is, compared to that of beef, maybe someone will eat beef a little less often.

And then from your actions outward, there's a ripple effect. The person you influence will go on to influence others. And so it grows. So hang on to your idealism and keep plugging away.